ROA
Hiking Fashion Made Cool
ROA quickly captured the global fashion scene with its unique design philosophy of merging urban streetwear with outdoor functionality. Bold silhouettes, technical construction, and high-performance materials reflect the vision of hybrid outdoor equipment in a progressive, very design-driven language.
Founded in 2015 by footwear specialist Maurizio Quaglia in collaboration with Slam Jam, one of Italy’s most influential cultural platforms, ROA began with advanced hiking footwear, defined by material innovation and functional integrity. Today, ROA has evolved into a full ready-to-wear offering, including trail running and performance sports influences, with footwear remains at its core.
Rooted in Italy’s Trentino-Alto Adige region and named after the alpine passage Forcella della Roa in the Dolomites ROA translates the demands of such mountain terrains into a very unique, fashion forward approach. Very nice!
Salomon
